B2B Solution Trends in 2022
How many of these Digital trends are you ahead of?This is an excellent and focused article…here are my takeaways1. Changing B2B Demographics –Millennials and Business ConsumersThese demographic trends change the…
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20 Questions To Ask During a Sales Interview
Sales Interview 2022 This time you ask the questions!Sales have changed.Most companies have not.If you have digital sales skills, you call the shots! Many companies today are desperate to figure out…
Your Headline is MORE Than Your Current Title. It’s a First Impression!
Most often on LinkedIn your picture and your headline are the first ways others will meet you digitally. It is your digital introduction to a prospective customer.It is your first impression.…
Are you demoralizing your teams?
Are you demoralizing your teams? More Cold Emails!More Cold Calling! More mindless sharing of corporate content! Are these the messages your organization continues to send to all your teams? Not only are you…
How the End of the Office Might Lead to Income Inequality
Are you a superstar? With employers now able to hire from a much larger pool of talent while offering virtual and remote positions…the shift is beginning.Those that have the most in-demand…
Live Russia-Ukraine News Updates
This is not another day.Our hearts go out to the people of UkraineBeing of Ukrainian heritage, on my Mom's side, I remember having home-cooked Ukrainian meals as a kidMy favorite…
Stop Guessing: Digital Experimentation is the Future of Marketing
Do you test your content?Just posting content is not good enoughAside from engagement which is what brings content to life, there are other factors that can make it effective…or notFirstly,What’s…
Apple: Thief | No Mercy / No Malice
What If Apple ran the world?Reading this article from Professor Scott Galloway I could not help but think about how successful Apple has become in a world full of chaosChaos…
Can we disagree?
We can disagree So recently I found myself in a few passionate conversations about today’s sales and marketing realityTo be more specific these were about cold calling and cold emailingThere are…
Traditional B2B Sales and Marketing Are Becoming Obsolete
Do customers want to deal with salespeople? This is an excellent article outlining the incredible shift that has taken place with today’s buyers and customersDon’t believe it?Check out your own behavior Do…