The Importance Of Consistent B2B Brand Content and Social Sharing
Most companies are starting to realize the value of content marketing, but some do not know where to start or they might have started but are struggling to make it…
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Get more responses to your emails!
Emails??? What??!!! FunnelAmplified is a social platform! That may be what you are thinking. But, FunnelAmplified is a digital relationship building platform. Email is digital. Email is part of the digital arsenal…
Advice From Chief Marketing Officers – For College Grads
Grab your cap and gown, it is graduation season! As backyards begin to fill with college graduation party goers, new bright-eyed eager graduates are looking toward their future and planning…
Why Your Sales Aren’t Growing
At FunnelAmplified, we use the expression, The Buyer's Circle of Trust to refer to the challenge so many sales teams have had in the past several years. Buyers have changed how they…
Brand Consistency: The Average Revenue Increase is 33%
Survey after survey shows that customers are more likely to buy from a company they know and trust. That trust is built slowly with consistent and clear brand content and…
Merrill Lynch’s 3,000 Trainee Brokers Barred From Cold Calling Clients
Wow! This says a lot. It should make you ask, why? Read the entire article for insights into their why but I want this to stand out to you. Andy Sieg,…
5 Essentials for Lead Generation on LinkedIn
The other day I was in a conversation with 2 very successful sales reps with a large enterprise company. They each have over 25 years experience selling to enterprise organizations.…
Organic Reach is in Decline—Here’s What You Can Do About It
In the last few weeks I've had so many questions brought to me regarding how the post algorithms work on different platforms, and generally, how someone can improve their reach…
Building a Buyer-Focused Pipeline – Buy-From or Sell-To Mindset to Sales Success
If you are not following Colleen Francis for insights on modern selling, then you should. Let's just start this article with that prompting. See the link to her blog below"The Customer…
Ethical consideration for new marketers
The American Marketing Association has a statement of ethics that sum up the golden rule as it pertains to marketing. It gives us guidance on not just what we should…