Why Is Personal Branding Important?
My friend and coach Gary Henderson has one of the best minds when it comes to digital marketing. I have watched him create strategies for solopreneurs and businesses and they…
B2B selling in 2021 – give me industry expertise over the flawed pursuit of hyper-personalization
I absolutely love this article and wanted to share it with my community. 3 HUGE Reasons This Article is a Must Read!!1. It is controversial. Why is that important? It means…
Build Your Sales Plan for Professional Services
I like sharing content that is created by people who I admire. I admire Amy Franko. As I continue to build our the Masterclass, The Salespreneur Method, I find myself…
How to Engage Your Prospect as a Modern Seller | Amy Franko
Amy Franko does an excellent job understanding the modern challenges that sellers experience. This article is actually a podcast recording where Amy is a guest on the Engaged Prospect Show.She…
Relationship Transformation Not Digital Transformation
This article is a little technical. Here is what I shared it though. " To make digital transformation effective and successful, it must evolve through relationship transformation (RTx) and center on…
Why Consumers Want Brand Communities, Not More Ads
In a study coordinated with LinkedIn, a group of marketers wanted to know the effectiveness of company posts versus posts published by individuals. What they found is that people want…
Your Employees Could Be Your Best Brand Influencers
What would your business' brand look like if your valued employees were also enthusiastic promoters? It is possible with social media. We love seeing these type of articles in the…
4 Things Sales Enablement Specialists Should Prioritize
At FunnelAmplified we have navigated toward the word Buyer Enablement because we believe buyers have total control over their buying journey. However, we also think BigTinCan has a great service.…
Small Business Marketing Ideas That Make A Difference
So often people think that "small" businesses have to do things the hard way or the longer way. That is simply not true. I love their #1 of tip of…
Return on Relationship By Interacting Human to Human
I love this article and promotion of this book. At FunnelAmplified we are all about the Human to Human relationship. You know why? Because relationships create opportunities. When you have…