The Revenue Operating System
How much of your budget is digital?This is an exceptional article that demands a read…“The overwhelming customer preference for digital engagement - amplified by a revolution in AI and explosion…
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The importance of the people’s role in your digital transformation – HR Executive
People make your digital transformation successful!I was on a call with a busy and talented videographer who told me stories about his experiences with many of his corporate clients.He told…
B2B Solution Trends in 2022
How many of these Digital trends are you ahead of?This is an excellent and focused article…here are my takeaways1. Changing B2B Demographics –Millennials and Business ConsumersThese demographic trends change the…
How the End of the Office Might Lead to Income Inequality
Are you a superstar? With employers now able to hire from a much larger pool of talent while offering virtual and remote positions…the shift is beginning.Those that have the most in-demand…
Stop Guessing: Digital Experimentation is the Future of Marketing
Do you test your content?Just posting content is not good enoughAside from engagement which is what brings content to life, there are other factors that can make it effective…or notFirstly,What’s…
Are you still cold calling?
Are you still cold calling? Worse, are you still telling your teams to cold call?Do you answer your phone when an unknown caller pops up? Are you still cold emailing? Worse, are you…
What Should Marketing Do Differently in 2022 and Beyond?
The world is changing fast. Digital Transformation has now attacked marketing, demand generation and has greatly influenced revenues. A lot of teams are started to use the term RevOPs for Revenue…
Social Media is NOT Just for Marketing
Social is so much more than just social marketing. Social networks are channels for revenue creation, securing renewals, discovering new hires and so much more. Simply put, social media can be…
Championing Digital Transformation: Start With 8 Steps
Digital transformation is the hot new buzz word and is driving a multi-trillion dollar investment push over the next few years. It was already being discussed by teams all over…