4 Ways The Role Of The CMO Has Changed As A Result Of The Pandemic
I find that role of the CMO has been changing so much from all types of digital transformation. The marketing effort has had to take on more responsibilities around lead…
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Why is CONSISTENCY with Social Sharing SOOOO Important?
Why is consistency so important when it comes to content sharing? Whether you are a sales enablement leader, content marketer or a sales rep on a team, consistent is key…
Marketing Paralysis
McKinsey's survey of more than 3,600 B2B global decision-makers last August found that just 20 percent of B2B buyers said they hope to return to in-person sales in the future.Gartner’s…
Championing Digital Transformation: Start With 8 Steps
Digital transformation is the hot new buzz word and is driving a multi-trillion dollar investment push over the next few years. It was already being discussed by teams all over…
Free Visitor Tracking Technology for Our Clients
This is NO APRIL FOOLS DAY JOKE! We are serious. We are celebrating our kick off of Visitor Tracking feature by offering gifts to our valuable clients. Take a listen to Brandon's…
Do Blog Posts Actually Lead to Purchases [New Data]
Where the rubber meets the road - do blog posts actually lead to sales? With so many tactics available to deliver on your desired strategy, are you doing the basic…
What the Companies on the Right Side of the Digital Business Divide Have in Common
This summary was written by Brandon Lee, CEO of FunnelAmplified.Here is the summary of this great article by HBR. Those who have adopted digital solutions for the business are doing a…
The future of sales when the 19th hole is out of bounds – Sales for the Vaccine Economy
It is getting old to say that Covid has changed everything. I know. I get it. But, the reality of it forces us to look at what has changed and will…
How 8 Brands Mastered Marketing and Sales Alignment
The data is always in favor of a well aligned sales and marketing team. I have seen organizations that are well aligned are just plain better than their competitors. They have…
Get Out the Map: Aligning Sales Processes to the Buyer’s Path
As more data comes out on the challenges sellers face, it is very clear that buyers control their buying journey. What does this mean for sales reps?Seller MUST adapt to…