Social Media Screenings Gain in Popularity
What’s on your social media?According to recent research, 70% of employers use social media to screen candidates during the hiring process, and about 43% of employers use social media to…
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Reimagining Sales
Reimagining Sales in 2022Everything has changed. But if your business is like most, your salespeople are communicating with customers exactly the same way they did 10 years ago with the possible…
20 Questions To Ask During a Sales Interview
Sales Interview 2022 This time you ask the questions!Sales have changed.Most companies have not.If you have digital sales skills, you call the shots! Many companies today are desperate to figure out…
Are you demoralizing your teams?
Are you demoralizing your teams? More Cold Emails!More Cold Calling! More mindless sharing of corporate content! Are these the messages your organization continues to send to all your teams? Not only are you…
Stop Guessing: Digital Experimentation is the Future of Marketing
Do you test your content?Just posting content is not good enoughAside from engagement which is what brings content to life, there are other factors that can make it effective…or notFirstly,What’s…
Traditional B2B Sales and Marketing Are Becoming Obsolete
Do customers want to deal with salespeople? This is an excellent article outlining the incredible shift that has taken place with today’s buyers and customersDon’t believe it?Check out your own behavior Do…
The Sales Bell
The Sales BellPlease tell me you still do not have one of these?Do you remember the stand-up comic "Jeff Foxworthy" and his famous routine…“You might be a redneck if…”Well…”You might…
Are you still cold calling?
Are you still cold calling? Worse, are you still telling your teams to cold call?Do you answer your phone when an unknown caller pops up? Are you still cold emailing? Worse, are you…
Do you have a “digital hope” sales strategy?
I just had to share this article by my partnerTim Hughes. There was a recent Gartner webinar called:Panel Discussion: 8 Questions to Prepare CSOs for Postpandemic SuccessYou can find the entire…
How 8 Brands Mastered Marketing and Sales Alignment
The data is always in favor of a well aligned sales and marketing team. I have seen organizations that are well aligned are just plain better than their competitors. They have…